During the holiday season, Sephora looked to me for assistance on all copy efforts, which included microsite copy, product information and emails. This project specifically was a microsite designed for all VIB members, showing them 1) what their free gifts would be during the month of their birthday, and 2) what looks they could achieve with these products. The concept was simple: For each zodiac sign and month, create an overall look, name it, and give detailed instructions on how to achieve it.